Plastic-Free Cloth Bag Campaign
Distributing 28,000+ reusable cotton bags and partnering with merchants to eliminate single-use carry bags.
The living context.
Documented field work conducted under Green Trust stewardship in partnership with local schools, village panchayats and state agencies.
cloth bags distributed
markets covered
families reached
“Volunteers stationed at key Madurai daily markets handed out free cotton bags to vendors and shoppers, demonstrating that sustainable lifestyle switches are easy and economical.”
An impactful grassroots alternative to plastic pollution: Green Trust procures durable cotton and jute bags stitched by local women self-help groups and distributes them freely across vegetable markets, commercial hubs, and schools.
Before & After Transformation
How the project was structured.
Community Mobilization
Engaging local panchayats, school heads, and youth volunteers to identify ecological priorities.
Action & Execution
On-ground sapling planting, riverfront de-silting, cloth bag distribution, and student competitions.
Monitoring & Care
Sustained stewardship, survival auditing, and institutionalizing long-term green practices.